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2011 student competition

In the frame: reflections on art, design and media higher education

What is higher education in art, design and media subjects like in 2011?  What are its defining characteristics, experiences, environments, practices and moments?

student competition 2011 logo

View online gallery of this year's submissions to the competition

ADM-HEA invites students on UK-based art, design or media higher education courses to enter this year’s competition, In the frame: reflections on art, design and media higher education. This year we are asking students to submit an image (visual / audio / film / etc) accompanied by a short statement that reflects their perceptions and experiences of higher education.

Submissions will not be formally assessed; all suitable work will be displayed in an online gallery on the ADM-HEA website. The winner and runner up will be selected via an online voting system.

The overall winning submission will receive £300 and be invited to the Higher Education Academy annual conference to be held at East Midlands Conference Centre, Nottingham on 5 and 6 July 2011. There will also be a runner up prize of £100.

The winner and runner up will be announced on Friday, 13 May 2011.

All suitable submissions that make use of the guidance and specifications will be published in the online gallery on the ADM-HEA website. Please note that images submitted might also be used by ADM-HEA online and in its publications, with full credit being given in all cases of course!

The closing date for entries is Friday, 8 April 2011.

If you have any questions, please contact Jenny Embleton on 01273 643119 or email


Criteria and Guidance

When submitting your work please adhere to the following. You should:

  • Be sensitive to cultural, contextual and institutional differences (i.e. it should not expose a particular individual or openly criticise an individual department);
  • The submission should be your own work;
  • Consider the specifications (see below);
  • Submit your work with the application form in electronic format;
  • Obtain permission to publish any images of people before they are submitted (for example photographs or film clips) see form below**.



  • You must introduce your submission by writing no more than 200 words.
  • Your introduction might explain your submission both in relation to any aspects of your own perception and in wider terms.
  • Your conclusion must be in the form of an image*, submitted separately with your text.
  • This image must not simply describe or represent any part of your discussion, but must summarise your argument.
  • * The image can be of absolutely anything. We will accept entries in any form, visual or auditory, e.g. photographs, drawings, video clips, podcasts, audio recordings, etc.


Some important points

  • You have very few words to play with, and one image:
  • Think of which kinds of words you might leave out and still get your points across;
  • Think of the power of suggestion – make your audience work!
  • Think of what your image can do that your text can’t do;
  • Be creative!

With thanks to Simon Bell at Coventry University for helping to structure the format of the specifications.


Information including criteria and guidance

Application form

**  Permission/waiver form